CMRK 430 Marketing Applications

3 credits · Global & Strategic Comm. · School of Continuing Studies · Offered: Summer

Integrative, capstone course: cultivating skills and techniques required for effective marketing planning. Application of theories and skills learned in previous courses. Situational analysis and problem-solving skills. Cases and marketing simulation.

Prerequisite courses: CGMG 318, CMRK 200, CMRK 225, CMRK 235, CMRK 320, CMRK 321, CMRK 322, CMRK 325, CPRL 221

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