MRKT 674 Retail Analytics

1.5 credits · Management · Graduate Studies · Not scheduled for 2026–2027

This course will cover the following topics: loyalty program data analysis, assortment planning and category management, market basket analysis, Store location and trade area analysis, and forecasting and buying decision.

Prerequisites

(INSY 660 OR INSY 662 OR Instructor's approval) AND (MGSC 660 OR MGSC 661 OR Instructor's approval)

Prerequisite courses: INSY 660, INSY 662, MGSC 660, MGSC 661

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Source: McGill Course Catalogue. myDegree is an independent student project, not affiliated with McGill University.