EDLE 602 Marketing & Strategy in International Education Leadership

3 credits · Education - Dean's Office · Graduate Studies · Not scheduled for 2026–2027

This course will focus on interconnected concepts such as the principles of marketing in private and public sector organisations, the marketing needs of education institutions (e.g. student recruitment, reputation and institutional image), and the identification of target markets.

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Source: McGill Course Catalogue. myDegree is an independent student project, not affiliated with McGill University.